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Dot org, dot com, dot what? How to keep your domain names safe.
…or Name.com (our favorite). The registrar then makes sure you’re the only one with that domain name and maintains the digital “signposts” connecting your domain name to the computers hosting…
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Credit Union Website Best Practices #2: Simplicity
…to compare. Put all your variations of personal loans on one page to communicate that you’re the answer to whatever they’re dreaming about, whether that’s a fancy new mower or…
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Five ways you’re scaring members away
…away. Do you have what it takes to face the horrors ahead? Come closer, closer, and hear our tales of dread… The Website of Fright This dusty, neglected online crypt…
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Big scary lawyer warning
…link somewhere else and your toes fall off, don’t come running to us! Is this REALLY necessary? I don’t think it ever was. Yes, of course you should make it…
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So is it OK for credit unions to start marketing again?
…than fun shiny sports cars for a long time to come. Wear your humanity and compassion proudly People are going to need to feel your credit union’s humanity, compassion, and…
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Strategic inspiration to help credit unions mix things up
…to 33,000+ surcharge-free ATMs across the US – that’s more than ANY major bank. Do your members know that? Credit unions make their communities better every day. That’s something worth…
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Five marketing automations credit unions should try
…website. In addition, some online services can help with customer reviews and testimonials like testimonials.to or boast.io. 4. Automate personalization. Studies show that personalizing website content increases click-through rates and conversion…
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Stuck at OK? Push for Amazing.
…cut 100% of your marketing budget. Disastrous, right? Now open your eyes and think about what you would need to exceed your targets by 100%. Tough, but do-able – if…
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The Care and Feeding of New Members
…home, reliable transportation, or a feeling of safety. And as with any new purchase or decision, people are most excited when it’s fresh. Here are a few ideas to get…
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AI video might be the answer to your problems
…of technology strategy, AI and analytics at OpenText describes AI like this: “… AI is a technology solution that helps the enterprise get more done with fewer resources by automating…
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