If I weren’t in Marketing, I’d probably be…

I never thought I’d be creating marketing for credit unions when I was growing up. I had no idea what advertising was, or a logo, or that people got paid for designing the cereal boxes I looked at every morning. Heck, I didn’t even know what a graphic designer was when I went to college. But then it clicked and now I can only wonder what might have happened had I taken a different career path.

So, if I weren’t in Marketing, I’d probably be…

A Not-Very-Good Art Show Potter

I blame this on one of my first jobs out of college. I was the Art Director of a company that made ceramic glazes, clay and equipment for art teachers and potters. Now I take classes every once in awhile at the Art Center down the street and crank out as many pots, cups, mugs, beer steins, and teapots as possible in 10 weeks of classes. Too bad I’ve never gotten very good at it. My friends and family haven’t started refusing my “masterpieces” yet, but I have a feeling it won’t be long.

A Better-But-Not-Great BrewMaster

I blame this on my family. They’re the ones who bought me a gift certificate from a local brewing supply store. Now I have this urge every couple of months to boil water and various grains, adding a variety of strange and wonderful smelling hops, cooling it all off quickly and adding yeasts, then bottling, capping and sharing when they are ready to enjoy. Of course, being a designer I have my own line of labels to go on those bottles. For some reason, I have no problem getting friends and family to take these off my hands.

A Certainly-Not-Rich-But-Happy Naturalist

In one small town where we lived, I used to hike through a corn field to get back to a small wooded area. I could spend hours back there, wandering around looking at the trees, birds and animals. Once I hit Boy Scout age, I was so addicted to being outdoors that I even worked at Scout camps for five summers when I got older. But it was also Scouts that first gave me a glimpse of my future vocation; I got to design the patches for some of the big events.

What about you? If you weren’t in Marketing, what would you be?

Kent Dicken
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