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What You Need to Know BEFORE Marketing Your Credit Union
Download a collection of things more credit union marketers wish they knew – everything from long-range CU marketing strategy to simple, clear tips you can implement today:
WHY YOU NEED TO RETHINK YOUR APPROACH TO MARKETING
• Most of the world has no idea who you are
• CEO to CEO: Marketing is either your baby or your fault
• First you have to know what you don’t know.
• Four facts that may rock your world
WHAT TO INCLUDE IN YOUR MARKETING PLAN
• Does your marketing calendar pass the Google test?
• Are you ready to electrify your car loans?
• Answering the Indirect Question
• Does Marketing drive or go along for the ride?
• Before trying “latest and greatest” in marketing tech
HOW TO IMPROVE YOUR MARKETING
• Say just one thing to make your marketing more effective
• Five ways to be more differenter
• Five ways to make a small CU roar
• Want someone to remember your marketing? Open a gap
• The Rule of Three Rules
I HAVE A MARKETING STRATEGY, NOW WHAT?
• Content Marketing is all about the conversation
• How to manage creatives without crushing them
• Marketing is too important to be left to Marketers
• In-house, or outsource? 3 ways to tell
• Five Ways to Squeeze the Most Out of Your Marketing Agency